Which of the following article would you read first?

  1. What is Writer’s Block?
  2. How to Beat Writer’s Block
  3. Why Writer’s Block is Your Secret Weapon

The third article is from from copyblogger.com.

What sets it apart from the other two?

It dispels the myth that writer’s block is your enemy.

It’s a fine example of a piece of Fight Club Content.

It goes into the ring to fight the notion  that you should summon all your resources to fight an enemy when it’s actually your friend.

So, what makes Fight Club Content stand out?

It takes a stand, even if it’s not a popular one and that alone turns it into a click bait.

Fight Club Content Strategy

That said, how do you create Fight Club content and turn your existing and future blog posts into traffic magnets? All from enjoying yourself picking a quarrel in your content

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